La Casa del Habano Samnaun in the Swiss Alps

The Group

Built across the cigar trade.

Since 2004, we have built our business around the premium cigar trade. More than two decades of hands-on experience now span specialist retail, Swiss bonded logistics, brand development and industry services, with operations across Europe, Asia and the Caribbean. We continue to grow selectively—developing businesses and partnerships where our experience and network can create long-term value.

2004

Founded

3

Regions

6

Businesses

300 m²

Swiss bonded facility

3

La Casa del Habano boutiques

Founded in Canada.
Built through the cigar trade.

Premier Cigar Group was founded by Kevin Woolf in Canada in 2004. What began as a specialist cigar business has grown over more than two decades into an international group spanning premium retail, Swiss bonded logistics, brand development and industry services. The Group has expanded across Europe, Asia and the Caribbean while remaining closely connected to the trade in which it was built.

Kevin Woolf

Founder, Premier Cigar Group

Kevin has worked in the premium cigar industry for more than two decades and remains directly involved in the Group’s strategy, business development and new projects.

Since 2004

How the Group has developed.

Founded in Canada and begins trading in premium cigars.

Swiss bonded cigar operation established in Switzerland — today the base of Cigar Logistics.

La Casa del Habano St. Kitts opens at Port Zante.

The Group expands its specialist retail presence across Hong Kong, Switzerland and Antigua, including Premier Cigars at Star House, La Casa del Habano Samnaun and La Casa del Habano Antigua.

The businesses are brought together publicly under the Premier Cigar Group identity, while Cigar Logistics, advisory services and industry partnerships continue to expand.

The Group today

Three connected areas of the cigar business.

More than two decades in the trade now extend across specialist retail, bonded logistics, brand development and industry relationships.

Specialist retail

We operate specialist cigar boutiques across Europe, Asia and the Caribbean: La Casa del Habano Samnaun, La Casa del Habano St. Kitts, La Casa del Habano Antigua, and Premier Cigars in Hong Kong.

Bonded logistics

Through Cigar Logistics we provide Swiss bonded cigar storage and international B2B fulfilment from a 300 m² facility in Avenches, Switzerland, operating since 2007.

Advisory & partnerships

Our industry experience supports market development, retail and lounge projects, brand projects, and selected distribution and commercial relationships.

Continuing to build.

We continue to develop the Group selectively—strengthening our existing businesses and working with manufacturers, distributors and industry partners where our experience can add practical value.

Contact the Group →